Real stories from founders who built it themselves
New conversations with bootstrapped founders every week. Subscribe on your favorite platform.
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Ep189 Amanda Hill of Connections of Hope: The Founder Who Actually Had a Plan
Listen →: Ep189 Amanda Hill of Connections of Hope: The Founder Who Actually Had a PlanAmanda Hill started her business because her therapist told her to. In this episode of the Default Profitable podcast, host Matt Nettleton sits down with Amanda Hill, founder of Connections of Hope, a private counseling practice she launched in 2020…
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Ep186 Nobody Gets Into Insurance on Purpose: Jenna Romens, Owner of Martin & Martin Insurance
Listen →: Ep186 Nobody Gets Into Insurance on Purpose: Jenna Romens, Owner of Martin & Martin InsuranceIn this episode of Default Profitable, host Matt Nettleton sits down with Jenna Romens, owner and agent at Martin & Martin Insurance in downtown Noblesville.…
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Ep187 Real-World Grad School: Bob Fasick, Certified EOS Implementer
Listen →: Ep187 Real-World Grad School: Bob Fasick, Certified EOS ImplementerIn this episode of Default Profitable, host Matt Nettleton sits down with Bob Fasick, a Certified EOS Implementer based in Fishers, to trace a path…
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Ep186 The Worst Timing on the Planet: Gerry Bailey of Corvano
Listen →: Ep186 The Worst Timing on the Planet: Gerry Bailey of CorvanoIn this episode of Default Profitable, host Matt Nettleton sits down with Gerry Bailey, founder of Corvano, a veteran-owned technology consultancy in Fishers, Indiana. Gerry…
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Ep185 Build It Like a House: Jon Meeks, Owner of the Jon Meeks Agency
Listen →: Ep185 Build It Like a House: Jon Meeks, Owner of the Jon Meeks AgencyIn this episode of Default Profitable, host Matt Nettleton sits down with Jon Meeks, owner of the Jon Meeks Agency, to trace an entrepreneurial path…
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Ep184 Build It Like You’ll Sell It: Jason Swathwood of Indiana Equity Brokers
Listen →: Ep184 Build It Like You’ll Sell It: Jason Swathwood of Indiana Equity BrokersIn this episode of Default Profitable, host Matt Nettleton sits down with Jason Swathwood, a corporate attorney turned entrepreneur turned business broker at Indiana Equity…
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Ep183 Ed Gunnell, Founder of Gunnell Financial: Launching a Financial Firm Right Before the 2008 Crash
Listen →: Ep183 Ed Gunnell, Founder of Gunnell Financial: Launching a Financial Firm Right Before the 2008 CrashIn this episode of Default Profitable, host Matt Nettleton sits down with Ed Gunnell, founder of Gunnell Financial, to dig into what it takes to…
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160 plus episodes in. The conventional wisdom says you need six months of savings, a strategic plan, and a clear understanding of your customer. The average number of those founders actually had? Zero.
Matt Nettleton, Host

About the Show
A toolkit for making profitability a default setting.
Matt Nettleton sits down with bootstrapped business owners and asks the questions nobody else does.
The real question
Did you have six months of savings, a detailed strategic plan, and a clear understanding of what your customers would pay for? Matt’s asked this 170+ times. The answers will surprise you.
Operators, not aspirants
Every guest is someone who built a real business with their own money and their own decisions. No venture-backed unicorns. No theoretical frameworks. Just the messy, honest truth.
The pattern emerges
After 170+ interviews, the data tells a story conventional advice doesn’t. The plan is always wrong. The act of planning is what matters.
